Their creator, Ty Warner, decided to sell the plushies only in small independent stores instead of big toy chains, creating artificial scarcity.Īs the Beanie Baby craze shows, people ate it up. Yet people went absolutely nuts about them. What is it about these things? They’re not really any different from any other plushie. To this day, Boilen has made a sweet $200 mil out of the stupid blanket - at least. The Snuggie’s creator, Scott Boilen, knew his product was ridiculous so he decided to lean hard into it.Īnd it worked. By all logic, this thing should’ve crashed and burned.īut here’s the thing - the stupid marketing strategy was a carefully crafted ploy. The ridiculous ads for the Snuggie didn’t help its reputation one bit.
Have you ever heard anyone say anything positive about the Snuggie? This blanket with sleeves gets about as much flak as Crocs. Pretty good for a $45 initial investment. Today, the smiley face creates $250 million in profits - every single year.
Within a year and a half, the brothers were worth $50 million. Brothers Murray and Bernard Spain bought the rights to the smiley face and started the SmileyWorld company. It was created in 1963 by Harvey Ball, who was paid $45 for it.īall isn’t the one who got rich off the design, though, since he never trademarked it. The website earned him a million dollars. He advertised that he would sell the pixels off $1 a pop. So yeah, that’s less than half of the pixels on your screen. In 2005, 21-year-old British student Alex Tew created a website consisting of a million pixels.
#IFART CREATOR 1080P#
Just a regular 1080p display - like that you probably have on your phone or computer - has more than two million of them. The Million Dollar HomepageĪ pixel isn’t much. Yet it still has earned its creators more than $40 million. The Shake Weight is less effective than regular exercise and burns fewer calories than walking. Well, like you’re playing with something phallic.Īnd it doesn’t work. The Shake Weight is a modified dumbbell that makes you look like… You’ve probably seen the Shake Weight ad - and if not that then one of its countless parodies. Here are eight products that are incredibly pointless yet still earned people millions of dollars. Maybe it’s good marketing or maybe we’re even stupider for buying these products, but it just keeps happening. Sometimes people come up with the most ridiculous and pointless inventions, but still manage to make an absolute ***load of money from it.
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